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Maybe it wasnât so wise to launch an app on a date so close to that of the Kardashiansâ, but being the rule-breaking âitâ girl that she is, Alexa Chung went through with it anyway. Just a week before Kim, Khloe, Kendall, and Kylie released their own mobile apps, the 31-year-old Brit put out Villoid, her new Instagram-meets-Polyvore app out on the market during the first week of September.
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